Local SEO

Local SEO is About:

Bringing local customers through your doors

Local SEO (Search Engine Optimisation) is an incredibly effective way to market your business online to locals. It helps businesses promote their products and services to local customers at the exact time they're looking for them online. This increases footfall to local business premises.

If you look at the '3 pack listing' you will notice plenty of different attributes from standard organic results, such as opening times, review ratings, and even photos. Although Google is getting intelligent enough to pull this information directly from your website, this is not where these elements come from.

Everything that’s displayed in the local pack comes from the Google My Business profile. This is a critical part of Local SEO that’s becoming more important as Google tries to satisfy more search queries directly in the SERPs.

What is Google My Business?

Previously known as Google Local, and for a time, even Google+ Local, Google My Business (GMB) is, as the name suggests, your business profile on Google. As part of your SEO Local package we will happily set up & configure your 'Google My Business account'.

According to Google, 46% of searches now have a ‘local intent’.

Local listings appear above Organic Search listings.

What local businesses require most to improve traffic to their websites or through their premises doors is visibility on what is known as the ‘local pack’ or ‘3-pack’. These are a block of three business listings that appear below the map in the results displayed after a Google search with local intent.

Below is the local pack that results from the search ‘Accountants in Cheshire’.

Project Lifecycle

All our SEO local campaigns start by setting up and verifying your 'Google My Business' account. We then make sure your website optimised correctly aswell.  We then set about gaining local citations. Its very important to try get local businesses mention your business and blog posts. This can be done through existing clients, local newspapers, websites, sponsor an event or meet up.

Setting up & verifying Google My Business 62%
Promoting website 86%
Citations 84%
Reputation management 40%

Professional Tools for Your Business

We have the latest technologies to hand
Keyword Research
We will happily find the best keywords relating to your business, products & services. When we select keywords/keyphrases we analyse volume of searches, relativity to your business and how competitive they are. The best keywords/phrases are those with low competition and high search volume, however these are very rare.
Our Amazing Team
Our team are very experienced & have provided our clients with some amazing results. Our testimonials serve as proof of our success. We will make sure that you have full statistics on your website & therefore you can see the progress of your website on the search engines. Feel free to check out our case studies for more information regarding individual clients.
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Let us help you get your business online and grow it with passion.
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